Backpacker Job Board NZ
Site Profile
Backpacker Job Board NZ is a Niche Geo serving New Zealand. Check the basics before you visit the site.
Backpacker Job Board NZ is a Niche Geo serving New Zealand. Use this page to check traffic, audience, key features, and similar sites before deciding whether it fits your hiring needs.
Job Signals
No Public CountLimited public job count data
Job Listing StatusActiveLast update: 2026-05-23
Monthly Visits21.1KEstimated
Category Rank#214Category
Global Rank#1,013,924Worldwide
Traffic TierTier 2 (Mid)Market Level
Founded2010Year
Pricing ModelPay Per PostBusiness Model
Main SeniorityGeneralAudience
Risk LevelMediumPrivacy
Overview
Mission StatementTo Connect Backpackers And Employers In A Wide Range Of Sectors, Providing A Platform That Benefits Both Job Seekers And Small Businesses, Hobby Farms, And Busy Families Through Cultural Help Exchange Opportunities, Au Pair Jobs, And Voluntary Sector Roles, With A Commitment To Kindness And Inclusivity.
About SummaryBackpacker Job Board Is An Employment Website Established In 2010, Founded By Matthew Heyes. The Platform Connects Backpackers And Employers In Various Sectors Across Australia And New Zealand, Including Agriculture, Construction, Hospitality, Sales, And Marketing. It Also Offers Cultural Help Exchange Opportunities, Au Pair Jobs, And Voluntary Sector Roles.
Industry PositionBackpacker Job Board Has A Strong Reputation In The Working Holiday And Backpacker Job Market, Known For Its Commitment To Kindness And Inclusivity. The Company Was Nominated For An Award In The Innovation Category At The Adventure Tourism Awards In 2019, Highlighting Its Innovative Approach And Impact In The Industry.
Business Tags
BackpackerWorking HolidaySeasonal WorkFruit PickingHospitalityNew Zealand
Site TypeNiche Geo
Primary CountryNew Zealand
Target Countries
New Zealand
Main LanguageEnglish
Supported LanguagesEnglish
Target Industries
Agriculture > FarmingHospitality > Food ServiceHospitality > AccommodationRetail
Awards & Recognition
Innovation Category Nomination At The Adventure Tourism Awards (2019)
Audience & Region
New Zealand30.4%
Canada21.7%
India8.6%
Malaysia6.4%
Brazil6.0%
Main audience regionGlobal
Target audience
Travelers > BackpackersStudents > International StudentsJob Seekers > Entry Level
Seniority level
GeneralFresh GradIntern
Traffic & Search
Traffic Trend
Monthly Traffic Distribution
Monthly Visits
29.0K Visits
34.5K Visits
28.7K Visits
21.1K Visits
Engagement Overview
Bounce Rate37.8%
Pages / Visit3.16
Avg Duration0m 31s
Traffic sources
Direct70.6%
Search16.3%
Referrals6.4%
Mail3.4%
Social0.0%
Paid Referrals0.0%
Top search keywords
backpacker job board2,100
backpackerboard500
working holiday auckland60
backpacker board150
surge direct1,600
Features & Capabilities
Platform Features
Job Search By LocationJob Search By CategoryFeatured Job Listings With TimestampsFree Job ApplicationsBlog And Resource SectionFAQsFruit Picking Seasons Guide
Working Holiday Focused Job Matching
Core Site Sections
JobsCompaniesLocationsJob CategoriesBlogFAQs
Design Style & ExperienceClassic
Job Listing StatusActive
Last Job Update2026 05 23
Additional Business Lines
TrainingEventsNews
Similar Sites & Market Position
Market Position
"Niche Leader — Specialized in working holiday maker jobs in New Zealand, with strong regional coverage and category-specific focus (e.g., fruit picking, farm work, hospitality); likely holds a top-3 position among NZ-focused backpacker job boards but lacks the scale of global platforms like Indeed."
Pricing
Pricing modelPay Per Post
Plans summaryBackpacker Job Board Offers A Pay Per Post Model With Three Job Ad Options: Basic (Free), Standout ($40), And Prime ($100). They Also Provide A Boost Option For $30, A Premium Employer Upgrade For $365, And Bulk Prime Ad Packages With Discounts.
CurrencyNZD
Documented plans
BasicFree
Standout$40
Prime$100
Boost$30 (+GST)
Premium Employer Upgrade$365 (+GST)
5x Prime Ads Package$350.00 (+GST)
10x Prime Ads Package$600.00 (+GST)
20x Prime Ads Package$1,000.00 (+GST)
50x Prime Ads Package$2,000.00 (+GST)
Trust & Privacy
Privacy status
Privacy policy documented
Risk level
Medium
Based on public signalsPrivacy standards
Privacy Act 1988 (Cth)
Australian Privacy Principles (APPs)
Data collection
Email
Phone
Cookie
Location
IP Address
Date Of Birth
Visa Status
Photograph
Resume/CV
Biography
Cover Letter
Name
Company Details
Founded Year2010
Parent CompanyFive Bees Media Pty Ltd
Founders
Matthew Heyes
HeadquartersMelbourne, Australia
Contact & Presence
help@backpackerjobboard.co.nz
Melbourne, Australia
Site Screenshot
Latest Capture v1.9