OLX.pl

Site Profile

olx.pl Poland Medium

OLX.pl is a job platform serving Poland. Check the basics before you visit the site.

OLX.pl is a job platform serving Poland. Use this page to check traffic, audience, key features, and similar sites before deciding whether it fits your hiring needs.

Browse Poland job boards

Preview screenshotView full image

Job Signals

No Public CountLimited public job count data

Job Listing Status

ActiveLast update: 2026-05-26

Tier 1 (High)Market Level

Founded

2006Year

Pricing Model

Pay Per PostBusiness Model

Overview

Mission StatementHelp People Buy And Sell Anything Locally, Making Trade Easier And More Accessible For Everyone.

About SummaryOLX.Pl Is A Polish Online Classifieds Platform That Allows Users To Buy And Sell Items Locally. The Site Serves As A Marketplace For Categories Including Jobs, Home And Garden, Electronics, Fashion, Agriculture, Pets, Children'S Items, Sports, Hobbies, Music, Education, Services, And Business. Users Can Post Ads For Free, Communicate Via Chat, And Optionally Use OLX Shipments For Transactions.

Industry PositionOLX.Pl Is The Leading Classifieds Platform In Poland, Part Of The Global OLX Group (Owned By Prosus/Naspers). It Is Widely Recognized For Its Dominant Market Share In Local E Commerce And Peer To Peer Trading. The Platform Has A Strong Reputation For Enabling Quick, Free Listings And Has Over The Years Become Synonymous With Second Hand Commerce In Poland.

Business Tags

OgłOszenia LokalnePracaNieruchomośCiMotoryzacjaSprzedażKupno

Site TypeGeneralist

Primary CountryPoland

Target Countries

Poland

Main LanguagePolish

Supported LanguagesPolish

Target Functions

SalesCustomer ServiceLogisticsMarketing

Target Industries

Retail > E CommerceAutomotiveReal EstateServices

Awards & Recognition

Digital Shaper Award (2020)E Commerce Polska Awards (Multiple Years)

Partnerships

InPostAllegroGoogle Poland

Audience & Region

Poland95.7%

Germany0.9%

Ukraine0.6%

Netherlands0.3%

United States0.3%

Main audience regionGlobal

Target audience

Consumers > General PublicConsumers > HomeownersConsumers > Car OwnersConsumers > Job Seekers

Seniority level

General

Traffic & Search

Traffic Trend

Monthly Traffic Distribution

Monthly Visits

Dec

79.2M Visits

Jan

69.6M Visits

Feb

76.7M Visits

Mar

72.1M Visits

Engagement Overview

Bounce Rate24.3%

Pages / Visit10.28

Avg Duration8m 17s

Traffic sources

Direct56.5%

Search28.5%

Social7.8%

Referrals3.4%

Mail2.8%

Paid Referrals0.6%

Top search keywords

olx5,388,470

olx praca52,560

олх пл7,970

olx pl18,460

olx samochody14,890

Features & Capabilities

Platform Features

Darmowe OgłOszenia LokalnePromowane OgłOszeniaKategorie GłóWneWyszukiwarkaSprawdzacz LinkóW (BezpieczeńStwo)Dodawanie OgłOszeń Bez KontaMożLiwość Kontaktu Z OgłOszeniodawcą

Platforma Dla Biznesu (OLX Dla Firm)

Core Site Sections

Jobs (Praca)Real Estate (NieruchomośCi)Cars (Motoryzacja)Home & Garden (Dom I OgróD)Electronics (Elektronika)Fashion (Moda)Agriculture (Rolnictwo)

Animals (ZwierzęTa)Kids (Dla Dzieci)Sport & HobbyMusic & Education (Muzyka I Edukacja)Health & Beauty (Zdrowie I Uroda)Services (UsłUgi)Business & Industry (Firma I Przemysł)Antiques & Collectibles (Antyki I Kolekcje)Construction & Renovation (Budowa I Remont)Accommodation (Noclegi)Rental (WypożYczalnia)Free Stuff (Oddam Za Darmo)

Design Style & ExperienceModern

Job Listing StatusActive

Last Job Update2026 05 26

Additional Business Lines

Training (Dziennik OgłOszeń, Porady BezpieczeńStwa)Advertising (OLX Dla Biznesu)

Similar Sites & Market Position

Market Position

"Dominant general classifieds platform in Poland, with a massive user base across all categories including jobs, real estate, and consumer goods."

Gumtree.pl

Allegro Lokalnie

Vinted

Facebook Marketplace

Sprzedajemy.pl

Pricing

Pricing modelPay Per Post

Plans summaryOLX Operates A Pay Per Post Model Primarily Through Promotional Packages (Mini, Midi, Maxi) That Boost Ad Visibility For A One Time Fee. Basic Posting Appears To Be Free, But Paid Packages Are Required For Enhanced Placement And Features Like Highlighting And Home Page Promotion.

CurrencyPLN

Documented plans

MiniUnknown

MidiUnknown

MaxiUnknown